Event Suite

The Task

As part of a class assignment, I needed to create a event suite for The Lion, the Witch, and the Wardrobe, a dance recital. My goal for this project to create simple, yet whimsical designs for a poster, postcard, and an email campaign, all while continuing appropriate branding across the suite.

My Solution

I mixed mediums by starting with watercolors to create an organic, whimsical tone, which I contrasted with the crisp negative space effect of the graphics. Each piece of the event suite has a different layout, yet the base watercolor and graphics are consistent throughout, tying it all together.

Tools Used